Tips for creating a successful QR code

For your campaigns to be successful, it is important to add your personal touch and value to the design of your QR codes. Marketing campaigns are strongly influenced by graphic design, and with our QR Code Generator app you can stand out, gain new customers and increase your sales at the same time.

How to stand out from the classic black and white QR code?

You can create personalized frames, choose the colors and write a text that encourages your customers to scan. We advise you to use your company colors, put your logo inside the QR code, or use the templates we offer for social networks. These tips help your customers identify and remember your company.

Tips for a nice and readable QR code

As mentioned before, use your company colors for the design of the QR code. Don’t forget to emphasize contrast so that it stays noticeable, readable against its background and easy to scan. Also, your QR code must stay square.

If you want to print your QR codes, you can do it easily with the batch export of QR Code Generator, then print labels and stick them on any media you want.

Thanks to our advanced Quality Check feature, you can also make sure your URL or phone number is reachable and error free. The Quality Check validates your QR code or not: for example, if you chose a white matrix on a white background, it will not work, and the feature will alert you.

Of course, for people to see your QR code and want to scan it, it must be at eye level, neither too small nor too big, and well placed on its support.

What are the main use cases of a personalized QR code?

Walk around town and you will notice that most advertising signs contain a QR code. People scan it and are redirected to the brand’s website, a ticket office for an event, or a contest. You can also put a QR code on a product’s packaging, as a sticker on your car, and much more.

Conclusion

Be creative and curious: there are many ways to use a QR code to grow your business! If you have any questions about customization, feel free to contact us or check the user guide inside the app (for Premium members).